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A badge is a medallion received for a specific accomplishment or as a result of another reward. The accomplishment can be unique (First one to complete the mission), show an outstanding behavior (Purple Heart), or just be based on an aggregated number of activities (10th Blog Badge). Badges can be used to cater towards the fun motivator of “collecting.”

Badges have come under criticism for the abundant use in early gamification designs. Critics voice their concerns over a too simplistic and shallow meaning of points, badges, and leaderboards.


Four Square badges
Thank you Steve-badge from Four Square
Khan Academy badges
Stack Overflow badges
SAP Community Network badges